BRANDING & IDENTITY

DZAP is a Montreal based company aiming to create and deliver healthy snacks to their sporty & on the go customer. The logo was hand drawn and designed in order to reflect the juiciness and the freshness of the ingredients inside each of their products. In addition, the icons and color schemes of each package was elaborated to reflect their numerous organic products (protein, gluten free, soya free, dairy free and refined sugar free snacks). Over all, the branding echoes the fun & dynamic approach of the DZAP brand allowing our client to tap into the booming healthy lifestyle market.






 




Art Director & Designer: Victoria Di Valerio
Photographer: Véronique Duplain 
Creative Agency: Bzoing Design & Créativité
Printer Impression Québec
Client: DZAP



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